How Do I Correctly Execute An Advertising Campaign With Several Videos?

Hey there. Welcome to Hopps help where we try to answer commonly asked questions in two minutes. The question for today is how do I correctly execute an advertising campaign with several videos?
Okay. To start here, we'll go ahead and start off, on the campaign edit mode, where we will double-check that the campaign objective is video views as this is the overall goal is for people to watch our videos.
Then we'll make sure that we want to tell Facebook, to put it in front of people who they think will watch our video.
So, video views for this, for this example, I'm doing a CVO strategy, but feel free to do it an AB test and split test with this, or even an ABO strategy or whatever else you would like.
Okay. So now for the ad set level and the ad level. So, from my asset three, these have the actual video.
So, every one of these ads is a different video. So, I have this set up this way. So, let's just say that this ad set is replicated on three on all three ad sets.
So, for every single ad set, you can set it up as having each asset be a different audience and you, and you're testing each video, each different video with that ad set for like this, for this example.
So, I have added one, which is this video ad two, which is it being made, and then add three, which is a little flash sale.
So now I'm going to tell Facebook, okay, I want you to run all three ads with this audience and tell me how it does, or I can go ahead and do it where let's say, I want to do one video for one audience.
So, let's say that I think that, this video will respond best with the health and wellness audience, right? So, I can go ahead and throw, this ad into its own ad set.
And then I like to make sure that if I'm throwing money out there to test as much as I can if I'm doing this.
So, let's just say that this ad one is this video and this ad two and ad three are the same exact video, but add two and add three, have different headlines.
It has different primary texts, just something different that way. If,  you were just testing this one video, you can test a little bit different headlines to see what works better.
So I hope that helped if you need any one-on-one help with Facebook ads, hop into Hopps at https://app.hopps.io/session/create to work we a live expert today, have a great day.

How Do I Correctly Execute An Advertising Campaign With Several Videos?

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