How Do I Decrease Spam In My Facebook Ads?

Hey there. Welcome to Hopps help where we answer questions in two minutes. The question for today is how do I decrease spam in my Facebook ads?
Great question. The first way I'm going to show you is how to increase the quality of your traffic to your website.
In other words, to decrease the amount of spam or the bad traffic to your website, right? So let's go ahead and focus on the audience part of this.
So go ahead and go to your ad set level, of your campaign. I'll go here by clicking edit, and then I'll go to ad set number two, right?
So let's go to focus on this number right here, the potential reach. Now this example, let's go ahead and say that I'm targeting people who like music, right?
It's very, very broad. So now, if I were to target this only music, and I'm trying to target people who like rate reggae music, for example, I'm going to get a lot of people who like metal or who like, you know, hip hop and all that good stuff.
So now if I wanna go ahead and narrow that down to go ahead and treat that quality of traffic to my website, for example, I would go and press narrow audience and say reggae, for example.
And I, and you'll see here, this number decreases by still 31 million, but now I can go ahead and keep going further and narrowing that funnel.
The second way is for this example is to let's go ahead and do that. We're running a lead generation campaign, and you're getting a lot of spam opt-ins for example, or spam information.
How did, how do you fix that? Well, go ahead and go to your ad level and scroll down at instant form as this is the form that you were going to go ahead and present to your audience while you're creating this.
There is a form type where you have more volume or higher intent. Higher intent is the one where you go ahead and add more questions and do a review screen to go ahead and make sure that the quality is much better.
So I hope that helps if you need any one-on-one help with Facebook or Instagram ads, hop on https://app.hopps.io/session/create to work with a live expert today.
Have a great day.

How Do I Decrease Spam In My Facebook Ads?

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